The Starting Point is a live coaching room for founders, owner-operators, and leaders working through the day-to-day of sales. Bring whatever’s in front of you this week — a live deal, a prospect you can’t read, a hiring decision you keep circling — and do a gut check before you act.
One room. Every session live. You choose how long you stay.
9 times out of 10, the sales problem you think you have isn’t a sales problem at all.
Every session is live, and every session is the same room. No tracks, no canned curriculum — you bring what’s challenging you in sales right now, and the room works it with you.
If it touches sales, it belongs in the room.
Revenue is a leadership responsibility. And sales is the part most founders try to hand off before they understand how the one drives the other and vice versa.
I’m JP Rinylo, founder of The Starting Point. For fifteen years I’ve been the person founders trusted with their revenue — inside five companies, growing them from $2–3M to $10–20M. I know what it takes to make sales work, and exactly what has to exist before the next person you hire can succeed. That’s what this room is built on.
The Starting Point exists to give founders and owner-operators an extra set of eyes and a clear starting point, so you can build a sales function you respect, successfully scale, and eventually hand off.
Same weekly room, same sessions, same seat — you’re choosing how long you stay and how much compounds while you’re there. Founding rates hold until the first room fills. Then they rise.
Everything in the asset library gets built by this first room, in real time. Founding members shape what it becomes.
Some situations need more than the room. If you’re looking for direct, ongoing work on your business, get in touch.
The first seats are open ahead of the first sessions. Founding member pricing holds until the room fills — after that, it only moves up.
Become a founding member